Rewards are a key part of the L'Oréalistar program, and you can get them in multiple ways: through sampling opportunities (no stars required), by redeeming stars earned from challenges, or by progressing through tiers to unlock exclusive benefits. Below, we explain how each works.
🎁 Getting Rewards from Sampling Opportunities
Sampling allows you to request to participate for free products—no stars required to claim. If approved, the product is yours, shipped at no cost.
How It Works:
- 📅 Browse available sampling – Check the platform to see if new opportunities are open. These are found on the middle “heart” tab of bottom navigation.
- 🛍️ Request to participate – Submit your application; if approved, you'll be notified. You may opt into up to two sampling opportunities per month.
- 📦 Receive your product – Your item will be shipped to the address in your profile at no cost (no payment required for products or shipping).
- 📝 Complete related challenges – You'll be invited to 3 content-based challenges to earn stars for additional rewards.
🏆 Getting Rewards by Accumulating Stars from Challenges
Earn stars by completing challenges, then redeem them for rewards in the Rewards section. To see what rewards are available, visit the Rewards section and check how many stars are needed for each.
How It Works:
- 🔥 Complete challenges –
- 🔹 Non-content challenges: Everyone is invited; tasks like joining community chats (open at specific times—members informed weekly via notifications or email), completing surveys, and more.
- 🔹 Content challenges: Linked to sampling; if products are available, invited to 3 challenges. Post on the specified platform (TikTok or IG) and follow the brief.
- ⭐ Earn stars – Each challenge rewards you with a set number of stars (varies per challenge). For content challenges, submit for review within 1 hour of posting; if accepted, stars are awarded. Stars expire after a rolling 12-month period (i.e., 12 months from the date of award). After 12 months of reward date, if there has not been any Program Activity, the stars will expire and cannot be re-used, transferred, refunded, or redeemed for cash (except where required by law).
- 🎟️ Redeem stars for rewards – Use your stars to claim available rewards like products, swag, classes, or surprise PR boxes in the Rewards section.
🔹 Getting Rewards by Progressing Through Tiers
As you accumulate stars and complete challenges, you progress through tiers (L'Oréalistars, Premium, Platinum), unlocking exclusive rewards and benefits like priority product access and events.
💡 Maximizing Your Rewards
No matter which type of activity you participate in, following these tips will help you get the most out of your experience:
- ✅ Follow brand guidelines – Stick to the requirements to ensure approval.
- ✅ Use the right hashtags and disclosures – This helps brands track your content correctly.
- ✅ Stay engaged – The more active you are, the more opportunities you’ll unlock, including progressing through tiers for exciting benefits.